Meet the Founder
Meet The Founder
Anna grew up in Belarus, just after the fall of the Soviet Union. It wasn’t an easy childhood but she found low-cost ways to look good, though -- even if her creations didn’t last long. Once, “I painted my jeans with acrylic paint to look like watercolors,” fashioning them after a pair of pants she had seen on a television show. The then-teenager was “so proud” of her accomplishment -- that is, until it rained. The paint immediately began to run, and she had to rush home through the storm to change.
She left Belarus for America in 2007 with $300 in her pocket, ultimately finding her way to New York City. For 7 years she waitressed and worked odd jobs to survive -- and to save for her dream of becoming a fashion designer. That dream came true in May 2014, when she launched her online shop.
Since then, Haute Rogue has grown with each passing year. In addition to its online shop, its clothing is sold in stores like Neiman Marcus, Saks Off 5th and Urban Outfitters across the U.S., Canada and Mexico. And its online presence has surged -- she now has more than 77,000 followers on Instagram and 15,000 on Facebook.
Read more on Forbes here